Tradly MemoryClick analytics
Page views tell you they came. Clicks tell you they're interested.
Click tracking analytics captures the moments of intent — the CTA clicked, the form started, the product compared. That's where conversion actually happens, and where you can act on it.
The scope
What click tracking should cover
Not all clicks are equal. The valuable ones share one trait: they signal intent.
| Signal | What it means | What to do |
|---|---|---|
| CTA button clicks | Interest in the next step | Personalize the next page |
| Form starts vs. submissions | Friction in your forms | Fix the form, follow up |
| Product / comparison clicks | Evaluation behavior | Recommend the closer |
| Search-on-site clicks | Specific buying intent | Show the right results |
| Repeated element clicks | Confusion or desire | Investigate the page |
The distinction
Clicks vs. page views
Page views answer "how far did they scroll through the funnel". Clicks answer "what were they trying to do". A visitor can read your pricing page and leave; the same visitor can click "compare plans" and be mid-decision.
Clicks build intent
Chained clicks — search, then a product, then a comparison — are a story. Click tracking analytics joins them into the per-visitor intent that recovery and personalization run on.
Bot-filtered, always
If your click data includes AI crawlers and scrapers, the ratios lie. Filtering at ingest keeps click funnels honest.
The payoff
From clicks to next actions
Click data compounds: the stalls you find become the recovery messages you send, and the clicks that convert become the recommendation rules you reuse. That's the difference between tracking clicks and using them.
Stop counting pages. Start using clicks.
Click, form, and goal tracking with intent — bot-filtered, tenant-isolated, and free to start.
Install the pixel